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I am sure you have heard of Pinterest. The new social media kid on the block. I signed up for it some time ago, just to see what it is all about. I added a few pics of my favorite tennis players and that was about all. Much to my surprise people starting following me even though I was not very active after that first time. This peaked my interest and I started reading up a little more on this new social media platform. I am no longer surprised with the fast gain in popularity Pinterest is experiencing. With the combination of scrapbooking and social bookmarking, it has created a powerful tool for people who just want to collect the information from the web regarding their particular hobby. And at the same time it is an extremely powerful platform for internet marketers to use. Just in case you have not seen it yet. Once you have an account, you go to the “goodies” tab on the Pinterest site from where you can add a “pin it” button to your bookmarking toolbar. Every time you see information of interest to you, you simply click on the button and add the content to your pinterest account. Within your account you can set up what they call “boards”, where you can separate the various topics of your interest. Continue reading Pinterest is making waves
I was stumbling the other day, when I came across this post on Copyblogger. It was written in 2008, so you would think that it is completely outdated by now. But I don’t think it is. The power of social proof is still valid in the same way it was 4 years ago. Remarkable, I know. Go ahead and read the post first and I will talk to you again at the end of the article.
We are all familiar with SEO. We know that there is on-page and off-page optimization and that this is critical for your page rank. But with the arrival of social media, the dynamics of ranking in the search engines has changed. As you could read in my previous post, Google Plus is fastly becoming an integral part of SEO. As a matter of fact, I strongly suspect that we will stop making a distinction between SEO and Social Media Optimization (SMO) in the not so distant future. It will all be part of the same effort. So, what does SMO mean? Since we are still in the early stages of SMO, I don’t believe that that has been fully defined yet. But there are a few things within SMO that are obvious. For example, if you send out a tweet, it can create a back link for you. If you write a post on a social media platform, such as Google Plus or Facebook, you can create an easy link back to your blog as well. The same holds true for profile pages on all the social media platforms. On most, if not all, you can leave a link to your blog or money pages. And all these social media platforms have a high PR themselves, which means that the links back to your site carry weight also. It could not have been easier to create high PR backlinks. Continue reading Social Media Optimization Google has done it again. They announced the arrival of Google Plus your World, where they have now started integrating social media into the search engine. This is not a new phenomenon. After all, Bing has done it for quite a while now. And I have to admit, I have avoided Bing for exactly that reason. I don’t need a search engine to find out what is happening on Facebook and Twitter. So, this latest move by Google does not make me very happy. But before I go on a rampage, let me show you what I am talking about (just in case you have not seen it yet). If you do a search on Google, while you are logged into your Google account, what shows up on the first page is posts from the friends you have in your Google Plus circles. It now specifies the number of personal posts the search engine has found on top of the regular pages that it always provided. It looks something like this:
You do have the option to turn this personal search on or off, through the 2 buttons in the top right corner: Continue reading Google Plus will get you more social traffic HootSuite analyzed over 200,000 Twitter trends of 2011 to determine the top topics. If you are anything like me, you will go “oh yeah, that happened in 2011 also…” when you see the top 10 topics in the various categories. As you can see, social media has become an integral part of our life. Happy New Year to all of you. I wish you the best year ever! May all your dreams come true and may you reach all your goals for this year. As far as my plans for this year are concerned, I will be launching my second online product in the next few weeks. It is a course that teaches you how to take advantage of the #1 source of social traffic online, which is StumbleUpon. StumbleUpon is an amazing platform, that has doubled its members to 20 million in the past year. The beauty of StumbleUpon is, that your page will continue to be shown to Stumblers long after your Facebook link and Tweet have disappeared. Stumblers are a very active group. They add more than 2 million new pages to the StumbleUpon database every month. As a result they are an amazing source of content. To give you an indication, here are the most popular StumbleUpon links for 2011: Continue reading Targeted traffic from StumbleUpon I don’t talk a lot about LinkedIn, even though LinkedIn is a very powerful social media platform. One thing I really like is the fact that a large percentage of its users is not just a member, but actively uses the platform. I have found the groups to be the most powerful part of LinkedIn. Granted, it depends somewhat on the niche you are in. But I have seen people who build their entire online presence using LinkedIn groups only. If you have created a group, you probably already know the benefits. But if you have not yet considered this option, here is an article I found that spells out 10 of the best reasons why you may want to reconsider: Continue reading The most powerful way to use LinkedIn |  RSS feedI made some changes to my blog, which resulted in a new feed. If you are subscribed to my feed, you may want to update by clicking the image above this message.   Social bookmarking is the link building tool of today. None of the other ways to build links bring in the same amount of traffic to your website or blog that social bookmarking does. | |||
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