In my previous post I went over the fact that you should get into the habit of bookmarking the sites that are of interest to you. If you do this consistently, you will gradually build a profile that clearly indicates your interests. Let’s take the health topic as an example. This is a very popular topic that many people are writing about. There will be many people bookmarking these pages as well.
Let’s take a look at one of my favorite social bookmarking sites, Diigo. I went to the group “health and wellness” and I clicked on the sub group “Nutrition”. The top three submissions were all done recently and by the same person. The name he uses is “World Vitamins”, suggesting even more that he has a vested interest in the health and wellness topic. I clicked on his name and this is what I found.

As you can see a lot of bookmarks related to the topic I was researching. It would certainly be in my best interest to become friends with him. Not only will it provide me with good leads to other websites of interest, but I can point him to my bookmarks, and therefore my websites, as well. If he bookmarks my websites, his friends will start seeing my websites. The likelihood that his friends are interested in my health related websites is significant. As you can see this process will go viral very quickly without it taking a lot of your time.
If you would like to acquire more leads faster, you could invite the friends of “Word Vitamins” to become your friends also. You are creating a group of health conscious people who are all broadcasting your website for you, simply by bookmarking your sites, if they feel your site contains information of value.
Not only are you creating leads, but the leads are highly targeted. Don’t forget that the pre-selection already took place on the social bookmarking site.
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